Ad Strategy Fix
E-Commerce Case Study
As Seen In
-Australian restaurant & pub
(See ad below)
Get the Benefit of All These Courses, Without Taking Them
As media buyers, we've taken a lot of courses in order to solve small businesses’ online challenges.
Here's the list of courses I’ve personally taken:
Jon Loomer- Facebook Pixel training
Jody Milward's Elite Ad Manager Certification
Jody Milward's Inner Circle - Facebook Ads membership
Digital Distillery Pro Membership
Cat Howell- Facebook Ads That Convert
Rick Mulready- Facebook Ads Manager Course
Brittany Bullen - Social Media courses
Hilary Rushford - Instagram with Intention Course
Billy Gene- Facebook Ads Course
Manychat- Bot building course
Matt Plapp - Agency Accelerator course
Andrew & Pete's Atomic Membership
Social Media Examiner membership
Renee Hribrar's Sell Like a Mutha course
That’s $15,000+ worth of training. You can take these courses to get the skills you need. Or you can just hire us. The Media Buyers that work on our team each has thousands of dollars in training.
Our team is able to tell you what to fix and how. We've successfully utilized the following ad platforms & processes:
We’ll provide an Ad Strategy Fix that works for your business whether it uses all or just a portion of these.
Don't Make This Mistake
My very first business purchase was a $250 course to learn how to install the Facebook Pixel from Jon Loomer. His website clearly says “For Advanced Facebook Marketers”, but I didn't follow instructions.
I thought I'd learn everything about making popular Facebook posts. Instead, I learned how to install the Facebook pixel. That's the code that goes on your website for ad tracking. It was a while before I made any money off of that investment.
When you sign up for an Ad Strategy Fix, you’re saving yourself from a similar fate. Don't go around in circles trying to YouTube the ad information that you need. (It's too hard to piece all the information together).
You'll save a lot of time and frustration by asking our agency to put together an Ad Strategy Fix for you.
Avoid That Online Ad Course
Even if you buy an online system for ads or sales, those can be so generic that they don’t work well for your specific industry or business.
Also, a lot of these courses don’t come with enough support. It’s like buying a college course - including the high price point - and just getting the book.
How are you supposed to distribute thousands in ad spend without a teacher holding your hand through the process? There's a lot of trial and error. It can be a long frustrating journey to get where you want to go.
That’s why the Ad Strategy Fix is live. We offer the best strategy to get your ads running smoothly based on agency experience and what is working right now. We take the time to answer all your questions.
A new retail association wanted Facebook Ads to increase awareness of its restaurant and retail shop members.
We created a funnel promoting the shops, and as a bonus we captured consumer contact information:
553 Messenger subscribers
271 email subscribers
at $2.43/ subscriber
with 49% conversion to email.
We later leveraged these lists to promote a December Holiday Shopping Guide via Messenger & email.
(See ad below)
We’re value-based, so we cultivate long-term relationships and put in the hard work. We’re devoted to the small business that are our customers. We’re NOT into quick get-rich schemes, false promises, or anything other than integrity and transparency. For us, integrity is our business culture. You can count on us to keep our word and to relate the progress of ad campaigns accurately, all the while educating and informing you of best ad practices and future possibilities.
With a combined 12+ years of ad experience, we’ve seen a lot and will sidestep the most common ad pitfalls. We know which strategies are working right now, and how to make them work for your business.
We have so many trainings and certifications, it’s impossible to list them all. Some Facebook Ad Management courses include: the 4 month Elite Ad Manager certification program, online training from Digital Distillery Pro, Rick Mulready, Billy Gene, Frank Kern and more.
$250 for a new ad strategy. This amount can be applied to an Ad Service Management Service if you sign up for it. May not be combined with other offers.
Only 4 Ad Strategy Fixes are available per month.
We provide a specific ad campaign structure in Facebook Ad Manager as well as ad creative tweaks, along with high level tips for other areas. For example, if we’re reviewing an ad campaign that isn’t profitable, and notice significant ways the landing page could be better, we’ll share those too. We won’t go into re-writing any ad copy or landing page copy, but we might provide a new angle focus for copy, for example.
The Ad Strategy Fix is for e-commerce as well as other small businesses that sell products and services online. Specifically, the Fix is for those that either want to start Facebook & Instagram ads or want to make their current ad campaigns more profitable.
There’s a good chance it will. To find out for sure, reach out to us through the Steps to Sign Up section and we’ll look into your business and product offer. If the offer isn’t a good fit for Facebook & Instagram ads or the business isn't ready for ads, we’ll let you know and give you pointers as to how to get ready.
We do not offer refunds. We choose to partner with experienced entrepreneurs who recognize that every business operates with some level of risk. When we recommend an ad funnel, we’re recommending that our partners take a calculated risk that is likely to pay off.
Since we must pay staff and freelancers for the time invested in a project, we aren’t able to provide refunds.
Nope. We will advise you if it’s best to run on only one of the platforms. Often times it’s easiest and most profitable to run on both.
The recent iOS updates have limited the amount of tracking information (user actions on the customer website) sent back to Facebook. This decrease in data has meant that Facebook’s Ad Manager does have less information to report and optimize ads. However, this hasn't stopped ad campaigns from being profitable.
We’ve discovered workarounds for each industry to help gather the data we need and optimize campaigns. For low dollar e-commerce campaigns, we can literally gather the data we need from the customer CMS and automatically upload it to Facebook. For other high-dollar services like coaching courses, we use third party apps to get the data we need.
We've also started to look at ads more holistically to see if they’re profitable. At the end of the day, this is better for customers. Instead of only looking at what Facebook reports, our agency will provide insights into new customer acquisition from multiple sources (Customer Relationship System, Google Analytics, etc.), and give long-term performance evaluations. While weekly reports are a key component of evaluating performance, we don't solely report Facebook numbers and we look at long-term trends in product and service performance in your database.
Yes, we specialize in Facebook and Instagram ads for e-commerce, online coaches, and digital products. See the Social Media Ad Services page for more details.
Yes. your setup cost will be reduced by the amount of your Ad Strategy Fix payment. May not be combined with other special offers or discounts.
You’re welcome to email us with questions. Reach out to us through the Steps to Sign Up section. If you’re not sure your offer is a good fit for Facebook & Instagram ads, we can email you to sort that out. If the business isn’t ready, we’ll give you pointers on how to get ready for ads.
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